March Product Launch Events – A Recap

Nikken held a series of launch events across Europe in March, which allowed Consultants and guests an exclusive preview to our new water filtration technologies (PiMag® Waterfall and a new look PiMag® Optimiser) as well as the Powerchip™ (which features Nikken’s exclusive DynaFlux Magnetic Technology) before they went on sale 2 April. Each event showcased an environmentally-friendly product display area complete with banners and most importantly our new products! To create extra excitement these products and displays were raffled off at the conclusion of each event, giving everyone the chance to take some great Nikken products/merchandise home for free!

In addition to the Nikken-hosted events, Silver and above Consultants were invited to host their own launch events with the benefits of; conference call support from Nikken, access to a launch host area for event materials, a host pack, and a 10% discount given on any orders taken at their events. In total we had 36 Consultant hosted events all across Europe including: Tampere, Barcelona, Oslo, Aix-en-Provence, and London!

Nikken hosted 4 successful, full-day events (Paris, Frankfurt, Vienna, and Sargans) and 1 evening workshop in Utrecht. These events were a mixture of product launches, recognition, and motivational speeches from guest speakers (such as famed nutritionist Roger Drummer) and Nikken Consultants.

Paris (3 March) – The first of the Nikken-hosted launches kicked off at Hotel Marriott with Anthony Chaplin, Managing Director, and guest speaker, Tom ‘Big Al’ Schreiter! We had over 300 attendees at the event which generated over 130 on-site orders that day!

Frankfurt (10 March) – The event held at the Carathotel had 107 attendees, 68 orders and some great energy! Ben Woodward, Sales Director, closed the event with a special message on goal setting!

Utrecht (14 March) – Rob Knaven & Reini Beverdam-Knaven aided Nikken with this evening launch at the Carlton President Hotel. 48 attendees turned up to see guest speaker Roger Drummer discuss the Nikken products and the great benefits our technologies with 15 orders placed.

Vienna (17 March) – Hosted at the Austria Trend Hotel Ananas, Steffi Heim, German Region Sales Manager, was joined by Ben Woodward and Roger Drummer to discusses the products and inspire Consultants and guests. 47 orders were produced from 72 attendees!

Sargans (31 March) – 95 attendees joined Steffi Heim and Ben Woodward at the Swiss Heidi Hotel for a full day packed with new products, Consultant panels, and recognition. It was a positive atmosphere which produced 54 on-site orders!

We’ve had some great responses from the events, but what are your thoughts? Let us know via our Facebook page or tweet us @NikkenEurope #NikkenLaunches2012

“La journée du 03 Mars était une journée formidable. Nous avons pu  découvrir les nouveaux produits Nikken et faire la connaissance de beaucoup de consultants ce qui est toujours agréable. Nous avons été plus que ravis de notre séjour à Paris et en gardons d’excellents souvenirs. Nous espérons pouvoir participer à ce genre d’évènement plus souvent.”

[3rd March was a great day. We discovered new Nikken products and got to meet with lots of Consultants which is always nice. We will not forget our day in Paris and keep some excellent memories. We hope to participate in events such as this more often.]

Olivier, Tiphanie et Maud (French Customer Services Team; Paris)

“[Great events] with a lot of positive energy, and the new products were examined with great excitement!”

Mari Daly (Head of Marketing and Guest Speaker; Tampere and Barcelona)

“It was all so well organized I think only a personal butler might have surpassed the job you did. I really appreciated that and it made the work much easier. The people at every event were wonderful and very receptive. I learned a lot from them also.”

Roger Drummer (Guest Speaker; Utrecht, Madrid, Vienna, Gothenburg, Copehagen, Bucharest, and Budapest)

“[Ben and Roger] thank you so much for a fantastic evening yesterday in our WellnessHome-Center in Copenhagen. Everybody was so excited and enthusiastic after your presentations and for your information.”

Jeanette & Finn Bille Kjeldsen (Launch Hosts; Frederiksberg)

“Very nice event. [I] appreciate having the opportunity to help some people get better skills.”

Tom ‘Big Al’ Schreiter (Guest Speaker; Paris)

“We had a very busy and exciting March and it was an absolute pleasure to attend and meet so many enthusiastic Consultants and their guests. Roger was such an inspiration to myself and I am sure to many others that attended an event that he visited. My thanks to everyone that took part in the March launch events, if you ran your own events, got involved at ours, attended ours – you all made it a huge success!”

Donna Russell (Digital Marketing & Events Manager)

“Energy was high, attendance was strong and we received plenty of orders.”

Ben Woodward (Sales Director and Guest Speaker; Frankfurt, Barcelona, Madrid, Vienna, Gothenburg, Copenhagen, Bucarest, Budapest, and Sargans)

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